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Metrics
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Team
Kristjan Pečanac
July 2014
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Kristjan Pečanac
, 2014
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Slide contents
Metrics
Sale Dashboard
The Magic Chart
New market
Why should we measure?
Metrics vs. KPIs
Funnel
Dave McClure's AARRR
5-Step Startup Metrics Model
Metrics to Help You Make Wise Decisions About Your Start-Up
Charts
Acquisition, Activation & CAC
Analyse Time to Complete an Action
Retention
Analyse Feature Usage
Cohort
Conversions and Revenue
Analyse Feature Usage
Conversions and Revenue
MRR
Referral
User/customer Life time Value
Example Conversion Metrics