Slide contents

  • Competition
  • Sun Tzu and the Art of War
  • Sun Tzu and the Art of War
  • Porter’s five forces
  • Five Forces
  • Porter’s five forces
  • Five Forces example
  • Five Forces
  • Porter’s five forces
  • Five Forces example
  • Market map layers:
  • Market map - problem
  • Barrier/Pain Pyramid
  • Market map - competition
  • Feature map: GTM strategy
  • Positioning
  • Feature map: GTM strategy
  • Positioning
  • Market
  • Competitive position
  • Market
  • Competitive position
  • Side by side
  • Balancing Act
  • Balancing Act Competition
  • strategycanvas.org
  • Balancing Act Competition
  • strategycanvas.org
  • Positioning Statement Template
  • Positioning
  • Competitive position
  • Balancing Act
  • Competitive position
  • Feature map: GTM strategy
  • Market map - competition
  • Feature map: GTM strategy
  • Barrier/Pain Pyramid